Simon Calder is putting Miscanthus on the world stage. His job is to continue to advance the Miscanthus bio-economy by taking new varieties and upscaling them for a plethora of applications including bioenergy, biofuels and biomaterials.
“My key objective as production and business development manager is to deliver a competitive cost base. I’ll be working with the team to introduce new hybrids in the form of Miscanthus plugs for direct planting,” says Simon.
“The first task is to complete a detailed cost and operational analysis initially in the UK and develop a strategy which can be rolled out throughout the EU.”
Simon has hit the ground running and has not wasted any time getting under the skin of the business. “I’m looking forward to making a long-term meaningful impact in a dynamic business and I’m overwhelmed by how I’ve been welcomed to the team.”
He has an impressive track record of establishing new markets and was pivotal in the development, scale up and commercialisation of beetroot juice under the “LoveBeets” brand, which is available in over 9.5 thousand retail outlets across North America today.
His career has come full circle and he’s back in the renewable energy sector, having originally done his MBA at the Royal Agricultural University, Cirencester, with a thesis focused on long term buyer-supplier relationships within the UK biomass industry.
Were excited about what the future holds for the Miscanthus bio-economy and we’re delighted to have Simon on board. Welcome to the team!
